A company profile gives one a summary of the company and is like the curriculum vitae of the business, informing the reader of its history and expertise. A clear well-written corporate profile is the perfect way to introduce your business. It is a presentation of the company’s corporate culture and values, and reflects the mission […]
The first encounter people have with your brand is your business name. Some businesses have failed in the past due to having a business name that was not well thought out, therefore allocate sufficient time to brainstorm the most suitable name. The brand name is powerful since it can attract the attention of your target […]
Now that we know that many successful businesses have been launched during economically challenging times, and there is a plethora of businesses that are thriving during the pandemic, why not begin your new business now? Once you have done your market research and know what product or services you want to offer then write your […]
The world has changed since it went into lockdown. People are now working from home, watching movies at home, shopping online instead of going out to movies, sanitizing, wearing masks, and improving their homes. These trends will stay for a long time and have created avenues for new business opportunities. Some of the possible businesses […]
During pre-pandemic times South Africa had an unemployment rate of 30%. According to Statistics South Africa, the unemployment rate stood at 32.5% in the last quarter of 2020, meaning 7.2 million people are unemployed. Furthermore, the Organisation for Economic Co-operation and Development (OECD) predicts that SA’s unemployment levels will rise to 35%. It is quite […]
